Most workloads should run on cloud VMs. The economics are good, the operational burden is light, the autoscaling story is genuine. Most teams running bare metal in 2026 have a specific reason: a database that needs predictable I/O, a CPU-bound workload that cannot tolerate noisy neighbors, a compliance requirement that forces single-tenant hardware, or a cost profile where cloud markup stops being worth the convenience. If you do not have one of those reasons, you are probably better served by a cloud VPS and the rest of this page is not for you.
For the workloads that do need bare metal, the European market has two main shapes. The first shape is low-cost commodity, like Hetzner, OVHcloud Eco, the auction tier on most providers. You get strong hardware at remarkable prices, you handle every operational concern yourself, and the support is best-effort. This works well for teams with strong systems engineering capacity and a tolerance for the occasional weekend escalation. It works less well for teams whose systems engineers are also expected to ship features.
The second shape is high-touch managed bare metal, like IBM Cloud, AWS Bare Metal, the enterprise tier on most providers. You get hardware in a managed environment, the operations layer is mostly handled, and the price is high enough that the savings versus virtualization are not always compelling. This works well for enterprises with clear budget and limited operational maturity. It works less well for SaaS teams at €5 to €50M ARR who want better than Hetzner self-service without paying enterprise rates.
We sit in the middle. Hardware is single-tenant, ECC RAM, NVMe by default, deployed across seven PoPs in the EU and EU-adjacent regions. Self-managed is the default. You have root, you tune the box, you run the workload. Managed operations is an add-on for teams that want monitoring, patching, and incident response handled for them. The pricing reflects the positioning: more than Hetzner, less than IBM, with EU sovereignty and operational support that neither of those gives you for the same number.
And worth saying once: we are not the cheapest. If raw cost per gigaherz is your evaluation metric, Hetzner will win. We compete on the operational layer, the EU jurisdiction story, and the multi-PoP footprint that lets us put a database in Vienna and a worker pool in Frankfurt without going through a different vendor for each.
Two things this product is not. It is not a cloud VPS replacement for workloads that genuinely need elastic scaling. If your workload routinely shifts by 10x within a single day, cloud is the right answer and we will tell you so on the discovery call. It is also not a hyperscale alternative for teams running thousands of nodes. At that scale you have negotiated AWS or GCP pricing that we cannot match, and the operational tooling those clouds provide for fleet management is genuinely useful. Where we fit is the middle ground: dozens to low hundreds of nodes, steady to moderately variable workloads, EU jurisdiction priorities, and a team that values operational support without paying hyperscaler markup.